The Psychology of Game of the Year Debates

Ah, late December. The time when the gaming press gets its members together and tries to convince each other that one awesome game is more awesome than other awesome games –also known as the Game of the Year Awards. When I worked as part of the creative team on GameSpy.com we would lock ourselves in…

The Psychology of Shooters (Online)

As I mentioned a while back I wrote an article for GamePro magazine about the psychology of shooters and why interacting with game worlds through the barrel of a gun is often so appealing. I got some great input from people doing real research in this area and I like how the article turned out.…

Steamed Endowed Progress a la carte

I recently wrote about the endowed progress effect, which makes us more likely to complete progress towards a goal if we have the impression that we’ve already begun taking the necessary steps. For example, people who get 2 free stamps on a “buy 10 get 1 free” card are more likely to put in the…

Kinecting With Your Emotions

Apparently the Xbox Kinect is a retail success despite the fact that I haven’t personally bought one. Enough people seem to enjoy flailing their extremities about and barking simple commands that Microsoft has sold 1.5 hoojillion of the devices and the holiday shopping season has only just begun. I’ve written before about how motion controls…

Why We Get Nostalgic About Good Old Games

Imagine for a moment that you’re a Swiss mercenary away from your homeland and fighting for some European king during the 17th century. Now suppose that over cups of hot coco and hair braiding you and your fellow mercs begin to pine for the good old days when video games came with thick manuals and…

Endowed Progress Effect and Game Quests

Imagine that two people, Kim and Carlos, notice that their cars are filthy and both go to the same car wash to make things right. With their wash they each receive a special card that lets them earn a free car wash if they get the card stamped enough times during future visits. Kim’s card…

The Psychology of Horror

If you can get your hands on the new issue of GamePro magazine (#267, December 2010 with Diablo 3 on the cover), check out my article on the psychology of horror. The timing with Halloween was better a week or so ago when the issue first came out. This is another one of those topics…

Conceptual Consumption and Kicks to the Head

When it comes to video games, I’m not much of an achievement guy. But when I pop in a new game I usually bring up the achievement list to see what’s there and to look for anything interesting. When I recently did this with Halo: Reach I had to give a snort upon seeing the…

The Psychology of Anonymity

A few months ago I wrote an article for GamePro magazine about what effects deindividuation and anonymity had on gamers. For those of you who aren’t subscribers or who didn’t pick up the magazine, GamePro recently published the article on their website for your clicking pleasure. I turned Bobo the Quote Monkey loose on the…

The Charitable Status Halo Quo

I wrote a while back about the Status Quo Effect and how puny humans are likely to stick with a default or pre-selected option when presented with multiple choices. It’s why e-mail subscription opt-outs are more “successful” than opt-ins, and it’s how services gently steer new customers towards the more profitable options like annual subscription…