Shenmue 3 Kickstarter and the Affect Heuristic
How do gaming Kickstarters that rely on nostalgia make use of our irrational decision-making?
How do gaming Kickstarters that rely on nostalgia make use of our irrational decision-making?
If the users of games are humans, then a little psychology should help a lot in user research, right? Celia Hodent from Epic Games explains why in this episode.
How do players react and what social comparisons do they make when others pay real money for in-game advantages?